Top 5 Personal Finance Budgeting and Planning Apps in Ghana: Q4 2021 Performance

In the fourth quarter of 2021, the top personal finance budgeting and planning applications on a unified platform in Ghana demonstrated varied performance in terms of weekly revenue, downloads, and active users. Here’s a detailed look at the data from Sensor Tower.

Mobills: Budget Planner from Toro Investimentos showed a consistent weekly revenue trend, starting at $17 in the beginning of October and peaking at around $40 in the week of December 20. Despite the steady revenue, the app saw negligible weekly downloads throughout the quarter.

Wallet: Budget Expense Tracker by BudgetBakers had a fluctuating revenue pattern. Starting at $35 in late September, the app experienced a dip to $14 in mid-October, followed by a rise to $37 by mid-November. The revenue saw another peak of $35 in the week of December 20. Similar to Mobills, Wallet recorded no significant downloads during this period.

Zaim, developed by Kufu AI Studio, maintained a relatively stable revenue throughout Q4 2021. Weekly revenue ranged from $22 to a high of $33 in the week of December 20. However, Zaim did not record any notable downloads during the quarter.

1Money: expense tracker budget from Svyatoslav Vlasov saw a gradual increase in revenue, starting at $10 in late September and peaking at $30 in early October. The app maintained a steady revenue around the $20-$30 mark for the rest of the quarter. Similar to other apps, it did not see any significant downloads during this period.

Money Manager Expense & Budget by Realbyte Inc. showed a varied performance. Weekly downloads started strong with 87 in late September, dipped to 34 in early October, and then peaked again at 83 in the last week of December. The app also saw a consistent increase in weekly active users, rising from 265 in late September to 341 by the end of December. Revenue fluctuated, peaking at $31 in mid-October and mid-December.

For more detailed insights and comprehensive data, visit Sensor Tower.